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23
Mar

4 Success Factors for Optimizing Customer Experience with Sitecore DMS

Digital marketing landscape is evolving fast and every day marketers must perform variety of activities to meet business objectives. Every marketing spend must be analyzed and vindicated. So, investing in the right marketing platform/tools is critical for marketers to ensure success.

22
Mar

How to Create Next-Generation Web Experience to Customers? Challenges and Solutions

Creating a new web presence addressing the specific needs of users is tough and requires massive efforts. But, the technology advancement has paved the way for generating unmatched and personalized user experiences for customers.

17
Mar

UC Berkeley Forced To Delete Content After Violating The American Disabilities Act

On March 1st, 2017, UC Berkeley announced that it would be deleting all of its free and publicly available course publications in all formats. The decision was made in response to the Department of Justice’s directive after the latter found that UC Berkeley’s website was in violation of Title II of the Americans With Disabilities Act (ADA) of 1990. Starting March
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16
Mar

Sitecore Web Personalization: How to Get Started, Personalize, and Boost Conversions?

90% of marketers apparently know that personalized and relevant approach is the ideal way to meet customer expectations. But, in real-time focusing on customers fully and collecting their data for personalization requires substantial efforts and in the process, they might fail to reach the business objectives and convert visitors to customers.

15
Mar

Upgrading to Sitecore 8.2: What’s new and how it improves personalization?

Every time when a Sitecore update rolls out the marketers and developers have something to excited about! The most recent update again is a double delight for marketers and developers. Sitecore’s latest version (8.2) is all about advanced marketing automation and delivering personalized experience to users.

9
Mar

Why Web Personalization with Sitecore?

Web personalization and buzz going on around. The online world is aggressively growing and evolving constantly. The latest advancement in web space to reach out more customers quickly and efficiently is the rules-based, adaptive, historical, journey-based personalization techniques. Yet many companies are still focusing on showing the same content to users, forcing them to exit the site instantly leading to

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9
Mar

Sitecore for Your Business: Grow your business with personalized and targeted content

70–80% of marketers recommend Sitecore for business campaigns because personalized customer connection is no longer an option, but a necessity. Setting up software for customer-specific data and preferences isn’t a long-term solution. Analyzing user behavior, actions, preferences through a centralized platform and providing with what they have come for is the right solution to retain and enhance customers base for

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17
Feb

ADA Compliance: Is Your Website Built for Everyone? If Not, Transform Now to Avoid Fines!

If you’re unaware of the ADA regulations exclusively introduced for the benefits of physically limited users, then presume for a costly lawsuit. While for many accessing the website is second nature, for those with physical limitations it throws a lot of challenges. They often confront challenges in accessing the tools, services of websites.

30
Jan

5 Top Project Management Challenges and Tips to Mitigate Them

Effective project management doesn’t stop with plan and resource allocations; but includes: proper strategy, ideas, vision and goals. On top of them, cost-effectiveness and team coordination decides the project success. Nevertheless, from reports, 63% of small- and mid-sized organizations still count on the traditional project management tools while there is next-gen business-centric tools like the Cloud-based solutions available today, at

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16
Dec

Impiger Technologies named to Deloitte’s 2016 Technology Fast 500™ list of Fastest Growing Companies in North America

RICHARDSON,TEXAS,DECEMBER 15,2016   Impiger Technologies was named on Deloitte’s Technology Fast 500™,identifying the 500 fastest growing technology,media,telecommunications,life sciences and energy tech companies in North America. Impiger Technologies was named on Deloitte’s Technology Fast 500™,identifying the 500 fastest growing technology,media,telecommunications,life sciences and energy tech companies in North America. It has been an amazing year for Impiger who has been named to

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